"Travel has taught me empathy, driving success in my passion for solving problems."

– Rob Sumner, UX Designer
Photo: Robben Island Ferry, South Africa © Rob Sumner

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Recent Work

Microsoft: Azure Active Directory entitlement management service

Microsoft: Azure Active Directory entitlement management service

Problem to be solved: Create an end user experience where customers can search and request packages of resources.
Insight: Layering of information on the same plane allows users to compare information as needed, while not overwhelming them, or leading them to new pages.

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AR sailing simulator iOS app

AR sailing simulator iOS app

Problem to be solved: Build an app that teaches situational awareness in sailing.
Insight: There are many resources for teaching sailing concepts, but the computing power of the mobile device helps bring real-world scenarios to life. 

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Microsoft: Using Data to Guide Photo Content

Microsoft: Using Data to Guide Photo Content

Problem to be solved: Increase user engagement with photography on news site. 
Insight: Finding early trends can help guide how to place content.

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Premera Blue Cross: Simplified Health Insurance Claim

Premera Blue Cross: Simplified Health Insurance Claim

Problem to be solved: Simplify the experience and reduce errors for members filing health insurance claims.
Insight: Many users don’t have confidence they can navigate health forms, even before they begin.

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How I shaped my worldview

As a photojournalist, I  learned how people see the world and solve problems in very different ways. As a designer,  I know I must seek user input, as I think of the people I have met on my journey.

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